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In the not-to-distant past, a "Print Strategy" usually dealt with the many ways a company could spend money on printed advertising. Consultants advised which markets would provide the most "bang for the buck" and directed their clients in ways to allocate their advertising funds. In theory, by maximizing the returns on the various advertising campaigns largely through targeting certain groups and carefully timed "Print" events, a company or corporation could improve their bottom line by increasing their revenues. How big an increase in revenues that coincided with an advertising campaign would determine the relative success of that "Print Strategy". Northern Business Systems with its' ITPro Professional Services Group has now broadened the scope of a "Print Strategy". This new scope virtually insures an increase in revenue even if an advertising campaign proves less than successful. Our approach is one that reduces the expense involved in printing. We broaden the concept of a "Print Strategy" to include the actual creation and distribution of documents in the day-to-day business environment. Research has confirmed the cost to produce and distribute documents is approximately 10% of Revenue. A typical company that produces $10,000,000.00 in annual revenue will spend $1,000,000.00 per year to create documents. Northern Business Systems is an Industry leader in providing cost-effective solutions to help recover some of that expense. The ITPro Professional Services Group calls upon years of experience in the Digital Document arena and utilizes some of the most effective assessment tools available to identify, quantify, and rectify areas in need of improvement. A comprehensive Print Analysis performed by the ITPro Professional Services Group can help reduce waste, optimize deployment of print devices, and improve the management of supply purchase and consumption. All contracted services from the ITPro Professional Services Group will result in a detailed report outlining current usage and trends and a customized "Print Strategy" that can help save from 5% to 15% (that works out to be between $50,000.00 to $150,000.00) per year for a corporation with $10,000,000.00 in annual revenue. Northern Business Systems can provide the Analysis to define current Business processes and the Technology to improve those processes. Let us show you how to reduce waste, distribute documents without printing, control print output, improve equipment deployment, lower TCO, recover expenses through charge-backs, monitor usage, hasten ROI, and increase your bottom line.
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